Restaurant Website & Online Ordering System in Dubai

Aggregators for discovery, your website for regulars

Talabat, Deliveroo, Careem and Noon Food are good at bringing you new customers. The problem is that you keep paying commission on the same customers every time they come back, commonly quoted in the range of 20 to 30 percent per order depending on your contract, and you never get their contact details.

A direct ordering website does not replace the apps. It gives your regulars a better reason to order from you directly: the same food, sometimes a small loyalty perk, and a faster checkout. You keep the margin, and you own the customer list, so you can tell them about a new branch or a new dish.

For example, a restaurant taking 1,500 app orders a month at an average of AED 70 pays about AED 26,000 a month in commission at 25 percent. If one order in five came through its own website instead, it would keep roughly AED 4,600 more each month after card fees, and own those customers' contact details. Delivery has a cost of its own, covered in the next section.

Delivery: who drives?

Direct ordering needs an answer to who delivers the food. There are three common setups, and many restaurants start with the simplest:

• Pickup only at first: the cheapest way to start, and popular for cafés and quick-service brands.
• Your own drivers in a limited zone: we set delivery areas, fees and minimum orders per branch.
• An on-demand delivery company: orders are passed to a third-party delivery provider that charges per trip rather than a percentage of the order.

Getting orders into the kitchen

Online orders are only useful if the kitchen sees them straight away. If your POS has an open API (Foodics, which many GCC restaurants use, is one example), we can send web orders directly into it so they appear alongside your dine-in tickets.

If your POS does not support that, orders go to a tablet in the kitchen with a sound alert, or to a receipt printer, and the manager can mark them as accepted, ready and delivered.

Getting found on Google Maps and in "near me" searches

Most restaurant searches in Dubai happen on a phone, close to a meal time, often with "near me". What helps you show up:

• A complete Google Business Profile for each branch, with the right categories, photos, hours and a link to the menu on your website.
• The menu published as text on your website, not as a PDF or an image, so Google and AI assistants can read what you serve and at what price.
• Restaurant structured data with cuisine, price range, opening hours and address on each branch page.
• The same name, address and phone number on the website, Google, and the delivery apps.
• Pages that load in about a second on mobile data.